Betterday Studio was created by Himi & Kush in 2020. They started with the simple mission to create products that make your day better. Their first product was the Betterday Journal, a gratitude journal that aims to bring more mindfulness and positivity into your life. From there, they launched a series of lifestyle and stationery products, aimed to bring a little bit of calm through all the chaos. They print all the journals on a luxury ivory FSC certified paper, in some of the journals they use 100% recycled paper too.